Baskin-Robbins
Ice cream, frozen yogurt, frozen beverages- 2022 Franchise 500 Rank
-
#36 Ranked #38 last year
- Initial investment
-
$294K - $636K
- Units as of 2022
-
7,735 4% over 3 years
Here’s what you need to know if you’re interested in opening a Baskin-Robbins franchise.
Take a scoop of the sweet life with a Baskin-Robbins franchise!
Baskin-Robbins was founded in 1945 by Irv Robbins and Burt Baski and began franchising in 1948. The company is a well-known American chain of cake and ice-cream shops. The franchise operates under a "31 Flavors" slogan, representing different ice-cream flavors for every day of the month. It strives to bring both traditional and unique flavors to consumers through ice cream and frozen treats sold in its stores.
For more than 70 years, Irv and Burt have had the idea of creating 31+ flavors while everyone else is still selling strawberry, chocolate, and vanilla. Their creativity is no doubt part of the reason why Baskin-Robbins is a household name in the United States, with more than 2,500 franchised locations across the country. It is also a huge hit internationally, as it boasts over 5,300 franchises outside of the United States.
Why You May Want Start a Baskin-Robbins Franchise
If you have a passion for ice cream and frozen treats, you may feel comfortably cool with a Baskin-Robbins franchise. While food and business experience are not required, it may help you get used to the day-to-day operations of your location.
Baskin-Robbins may be ahead of other brands, giving off a vibe that franchisees may experience success with the company. Baskin-Robbins is a business that can be run year-round, as many people consume ice cream regardless of the season.
By starting a Baskin-Robbins franchise, you may be entitled to personalized support from company headquarters in Canton, Massachusetts. You'll likely have access to a comprehensive training program conducted by certified professional trainers that covers management systems, operations, and food safety practices.
Each Baskin-Robbins franchisee typically is offered a dedicated support manager who will attempt to help you locate the right location for a successful launch.
What Might Make a Baskin-Robbins Franchise a Good Choice?
To be part of the Baskin-Robbins franchise team, you should make sure you’re financially ready for an initial investment made up of a franchise fee and other startup costs. You should also prepare yourself for ongoing fees that will include advertising, royalty, and potential renewal fees. Franchisees will also need to meet the company's set net worth and liquid capital requirements.
How to Open a Baskin-Robbins Franchise
To get started with the process of opening a Baskin-Robbins franchise, submit a franchise inquiry form. If you are seen as a good fit for the brand, you may be contacted by a franchise representative.
Before making any financial commitment or signing an agreement, you must perform your due diligence and establish if this is the right opportunity for you. Speak to existing franchisees and ask questions directed to the Baskin-Robbins franchise team. Additionally, research your local area to see how a Baskin-Robbins franchise would fit into your community. You may also want to speak to a financial planner and franchise attorney as you explore the brand and opportunity.
If your net worth and available liquid capital match the brand’s requirements, you may qualify to open a Baskin-Robbins franchise, and you can get started with an initial investment and relevant training.
Soon, you may melt away your worries and keep it cool with a Baskin-Robbins franchise!
Company Overview
About Baskin-Robbins
- Industry
- Food
- Related Categories
- Ice Cream, Ices, Frozen Yogurt
- Founded
- 1945
- Parent Company
- Inspire Brands
- Leadership
- Paul Brown, CEO
Franchising Overview
- Franchising Since
- 1948 (74 years)
- # of employees at HQ
- 3,000
- Where seeking
-
This company is seeking new franchisees throughout the US.
This company is seeking new franchisees worldwide.
- # of Units
- 7,735 (as of 2022)
Franchisor Information
Information for Franchisees
Here’s what you need to know if you’re interested in opening a Baskin-Robbins franchise.
Financial Requirements & Ongoing Fees
Here’s what you can expect to spend to start the business and what ongoing fees the franchisor charges throughout the life of the business.
- Initial Franchise Fee
- $25,000
- Initial Investment
- $293,840 - $636,360
- Net Worth Requirement
- $200,000
- Cash Requirement
- $100,000
- Veteran Incentives
- First-store franchise fee waived; 20% off franchise fee for up to four additional stores; $20,000 credit toward fees and costs for new franchisees purchasing an existing store
- Royalty Fee
- 5.9%
- Ad Royalty Fee
- 5%
- Term of Agreement
- 20 years
- Is franchise term renewable?
- Yes
Financing Options
Some franchisors offer in-house financing, while others have relationships with third-party financing sources to which they refer qualified franchisees.
- Third Party Financing
- Baskin-Robbins has relationships with third-party sources which offer financing to cover the following: franchise fee, startup costs, equipment, inventory, accounts receivable, payroll
Training & Support Offered
Franchisors offer initial training programs and a variety of ongoing support options to help franchisees run their businesses.
- On-The-Job Training
- 35-40 hours
- Classroom Training
- 85-90 hours
- Ongoing Support
-
Purchasing Co-opsNewsletterMeetings & ConventionsToll-Free LineGrand OpeningOnline SupportSecurity & Safety ProceduresLease NegotiationField OperationsProprietary SoftwareFranchisee Intranet Platform
- Marketing Support
-
Co-op AdvertisingAd TemplatesNational MediaRegional AdvertisingSocial MediaSEOWebsite DevelopmentEmail MarketingLoyalty Program/App
Operations
Additional details about running this franchise.
- Is absentee ownership allowed?
- No
- Can this franchise be run from home/mobile unit?
- No
- Can this franchise be run part time?
- No
- Are exclusive territories available?
- Yes
Franchise 500 Ranking History
Compare where Baskin-Robbins landed on this year’s Franchise 500 Ranking versus previous years.
Additional Rankings
Curious to know where Baskin-Robbins ranked on other franchise lists? Find out below.
Ranked #36 in 2022
Franchise 500 Ranking
Ranked #11 in 2022
Top Global Franchises
Ranked #8 in 2022
Top Franchises for Veterans
Ranked #6 in 2022
Top Franchises for Less Than $100,000
Ranked #1 in Ice Cream in 2021
Best of the Best
Ranked #1 in Ice Cream in 2022
Top Food Franchises
Ranked #1 in 2022
#1 in Frozen Desserts: Ice Cream Category
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